Tips for Successful Email Marketing
Most people who fire up their computer in the morning first check their email account(s). It is common to quickly hit the delete key on what looks like junk and only stop on those emails that catch your eye. Here are a few tips on how to make your emails stand out and get users attention.
A Catchy Title
In most cases, the title is the only thing people will read when it comes to deciding whether to hit delete or open an email. The key to creating a successful title is to keep is short and to the point. Long titles are more likely to be ignored and deleted compared to short, direct, and if possibly catchy email titles.
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Did you know that the average YouTube user watched over 100 videos during the month of May?
Search Engine Optimization (SEO) is one of the big buzz words in internet marketing, but the truth is that SEO is only one component of creating a successful web presence. Yes, search engines like Google are the most common tool that people use to try to find a business and showing up on the front page of organic searches is very important. Does this mean that you should spend your entire marketing budget, time, and energy toward SEO? NOOOOO! Here is why…
As new technologies emerge, older advertising methods begin to become obsolete. Direct mailing and print advertising has lost ground to email marketing and online advertising. In the print industry, traditional hand painted advertisements as seen in this documentary Up There, have been taken over by vinyl graphics that can easily be produced and implemented at a fraction of the cost. But as this documentary will demonstrate, there is still a movement of old-school artists that are keeping alive what was once a booming industry and clearly their passion.
Google has recently added a new sponsored link feature to Google Maps listings that is meant to increase the effectiveness of your listing on Google Maps. The new feature is called a ‘Sponsored Tag’. For a flat fee of $25 per month. You can add a sponsored link to your listing via Google Places. The listing appears on Google Maps searches as well as some organic searches that display map results. The intention of this new sponsored link is to give users another link to click on your business.
June 8, 2010 – San Diego, CA – Crown Point Design (CPD) is happy to announce the launch of their new website –
BP is demonstrating how to effectively utilize search engine marketing by buying Google’s top keyword search for the term ” Oil Spill”. When you search this term in Google you will see BP as the top and only search option in Google. The link takes you to a
There are many things to think about before designing a new website. This short video by CPD Designer, Scott Farquharson, addresses three main areas that need to be defined before diving into the design process. Answering these three topics will make the design process a lot easier when it comes to design, navigation, page layout, content, etc.