Pepsi will not be running ads during the Super Bowl for the first time in 23 years. Instead, the company plans to focus their marketing efforts in online ads. The company spent $15 million in Super Bowl ads last year on Pepsi alone (they also own Gatorade, Frito-Lay, Cheetos, etc.). If a company with a [...]

Here is a great gift idea if you are searching during the holiday season – Toms Shoes. Founded by Blake Mycoskie, Toms Shoes is a for profit company. Their business model is very simple: For every pair of shoes you buy, they give a pair away to a child in need around the world. This [...]

Crown Point Design was recently recognized by Google as a favorite location on Google Maps. We received a letter from Google that included a 5×7 decal that is meant to be placed in your storefront window. On the decal there is a unique 1×1 inch bar code that can be scanned by a Smartphone by [...]